Building Global QSR Brands. End-to-End.

Operating across Canada · United States · India · New Zealand

IRFM Brands is an international franchisor and operator of Quick Service Restaurant concepts, partnering with visionary brands to cross borders with confidence. From master franchising to ground-up operations, we provide the infrastructure that turns ambitious brands into international category leaders.

Who We Are

A Multi-Country QSR Platform Built for Brand Expansion

IRFM Brands is a multi-national Quick Service Restaurant company headquartered in Canada, with active operations across four countries. We are both a franchisor of our own concepts and a master franchisee for select international brands, giving us a rare 360-degree perspective on what it takes to launch, scale, and sustain a QSR brand outside its home market.

Our mandate is simple: build the operating system that allows great food brands to grow internationally without rebuilding from scratch in every new geography.

Our Brands Portfolio

What We Do

End-to-End Franchise Infrastructure

We provide an integrated support system that allows a franchise brand to enter a new country and operate from day one — without rebuilding back-office capability in every market.

Operations & Training

Standard Operating Procedures, in-person training programs, video curricula, and on-the-ground operational launch teams.

Procurement & Supply Chain

Centralized sourcing, vendor onboarding, cold-chain logistics, and cross-border supply solutions

Marketing & Brand Activation

Localized brand launches, performance marketing, social storytelling, and consumer acquisition playbooks

Franchise Development

Site selection, unit economics modeling, franchisee recruitment, and sub-franchising frameworks.

Regulatory & Compliance

Licensing, food safety, FDI structuring, and country-specific regulatory navigation.

Technology & Reporting

POS, ERP, and performance dashboards integrated across markets.

Global Footprint

Four Countries. One Operating Platform.

A visual world map indicating active operations:

Leadership Quote

"Our vision is to build the system that didn't exist when great brands first tried to cross borders — one platform that handles operations, procurement, marketing, and compliance from day one, so founders can focus on what made their brand great in the first place."

Anmol Mahajan, Founder & Chief Executive Officer, IRFM Brands

Looking to Enter a New Country?

Whether you are a franchisor seeking a master partner abroad, or an investor exploring multi-unit development in a new geography — IRFM Brands offers a turnkey pathway to international growth.